For VDL Stud we developed a sales platform to support breeders in the sale of their foals. Together with the van de Lageweg family, from the Frisian Bears in the Netherlands, we set up the VDL Online Breeders Market. The new section on the VDL Stud website promotes foals from VDL breeders that have been selected for correctness and health.
Especially in these COVID-19 times it is often difficult for the breeders to sell their foals. Thus, the website aims to narrow the gap between breeders and buyers.
“We have always actively contributed to the sale of our breeders' foals, but we live in a new era in which new initiatives are needed. VDL Stud is also involved in this, as are our breeders and our customers, says Wiepke van de Lageweg. ”
“By selecting for correctness and health, our customers and buyers can count on our expertise that people worldwide have known for almost 40 years. On the other hand, our breeders enjoy the network that we have built up over 4 decades. ”